Why We’re Excited to Attend the 2025 Golf Inc. Strategies Summit

At Priswing, we’re thrilled to be attending the upcoming Golf Inc. Strategies Summit. This event has long been one of the most important gatherings for golf industry leaders, operators, and innovators. From single-course owners to large international multi-course operators (MCOs), as well as simulator facilities and resort properties, the Summit brings together the full spectrum of golf operations. It’s a unique opportunity to share ideas, explore new solutions, and shape the future of the game we all love.

Why Events Like Golf Inc. Matter

The golf industry continues to evolve, and with that evolution comes both opportunity and challenge. Shifts in demand, changes in the economy, and natural fluctuations in play patterns and the popularity of the game are all part of the business. But how courses respond to these shifts can determine whether they simply weather the storm or thrive in it.

Events like the Golf Inc. Strategies Summit are critical because they create space for collaboration and connection. Operators can discover how new technologies, business models, and strategies are driving success at facilities across the globe.

What Priswing Brings to the Table

At Priswing, our mission is simple: help golf courses drive bottom-line revenue growth and optimize occupancy through data-driven strategies. Our golf dynamic pricing platform empowers operators to make smarter pricing and yield decisions, ensuring they capture the full value of their tee times. By analyzing demand patterns and market trends, we give facilities the tools to stay resilient, agile, and profitable even as external conditions change.

And the best part? Our solutions are designed for all types of golf facilities:

Simulator facilities looking to maximize session bookings and revenue.
Single-course and municipal operators aiming to stay competitive in their market.
Resort properties balancing diverse guest expectations.
Multi-course operators managing complex portfolios across regions or even countries.

Whether you’re a community course or a global golf brand, our technology is built to meet your needs.

Continuing the Conversation Beyond the Summit

We believe providing education and resources to our customers can be just as important as the technology itself. That’s why we’ve built a library of guides and eBooks to help operators explore strategies around pricing, revenue management, and occupancy optimization. If you’d like to dive deeper, you can explore them here: Priswing Resources

Looking Ahead

The Golf Inc. Strategies Summit is about more than networking; it’s about shaping the future of golf operations together. We’re excited to connect with industry leaders, share insights, and continue our mission of helping courses of all types maximize their potential.

If you’ll be attending, we’d love to connect with you in person. Let’s talk about how we can help your facility harness data-driven strategies to succeed today and in the future.

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Holidays and Tee Time Pricing: Turning Unique Demand Patterns into Opportunity

August 29, 2025

Holidays bring more than just fireworks, parades, and family gatherings. They bring a whole new set of challenges and opportunities for golf operators when it comes to tee time pricing. Unlike typical weekends or weekdays, holidays often shift golfer behavior in unexpected ways. Understanding these shifts is key to optimizing occupancy and maximizing revenue. How Holidays Change Demand Not all holidays affect golf demand in the same way. Some create a surge, while others cause a surprising dip. For example: Labor Day: Effectively adds an extra weekend day, creating a three-day stretch where demand typically increases. Valentine’s Day: In contrast, we have seen that demand often drops on the nearest weekend, as many golfers spend that time with loved ones instead of at the course. Every holiday has its own rhythm. Some shift demand to unusual days, some boost play, and some reduce it altogether. The key is knowing how your customers behave and adjusting accordingly. Using Priswing to Manage Holidays at Scale This is where Priswing Business Intelligence comes in. By analyzing historical and market-wide booking patterns, Priswing helps operators see how each holiday uniquely impacts demand. That insight, combined with our flexible pricing tools, makes it easy to take control. Standard holidays are already built in. Courses do not need to start from scratch because holidays are automatically included. Custom holiday rules can be created. Want to run a July 4th promotion or set premium rates for a three-day weekend? Operators can add their own pricing rules and campaigns with ease. Year-over-year refinement. Once a holiday setup is in place, operators can keep it, adjust it, or let Priswing’s algorithm recommend new opportunities. The system learns from past results, saving time while driving performance. Beyond Holidays: Treating Events Like Holidays The same setup can also be applied to recurring local events that act like holidays. For instance, the PGA Show brings a surge of golfers into Orlando, Florida every year. Savvy operators can treat that week like a holiday, creating tailored pricing strategies to capture higher demand. With Priswing, setting this up is just as easy as marking a holiday on the calendar. Turning Complexity into Confidence Holidays and events no longer need to be a guessing game. With Priswing, golf operators can approach them with confidence, knowing they have the insights, tools, and automation to align tee time pricing with real demand. That means fewer headaches, stronger revenue, and happier golfers.

Getting the Most Out of Your Tee Time Marketplace Listings

August 4, 2025

Priswing Business Intelligence is enabling golf operators to measure the performance and understand the impact of their tee time marketplace listings at scale.

Why Resorts Are Turning to Priswing Dynamic Pricing for Golf

July 21, 2025

For years, resorts have mastered the art of dynamic pricing by optimizing room rates based on seasonality, events, customer demand, and booking behavior. Airlines followed suit, fine-tuning fares with precision based on geography, timing, and traveler segments. So why shouldn’t golf, especially resort golf, do the same? That’s the exact question that inspired the team behind Priswing . At Priswing, we saw the parallels between golf and the broader travel industry: both are experience-driven, demand-sensitive, and shaped heavily by often uncontrollable factors like weather, seasonality, local events, and holidays . But we didn’t stop at basic rules or manual pricing tweaks. Priswing’s machine learning algorithm continuously ingests tee time data, booking patterns, and demand signals to automatically pinpoint the ideal price at the ideal time so you’re always maximizing yield without sacrificing the golfer experience . We built a platform that brings the intelligence and adaptability of modern travel pricing to the tee sheet without adding complexity for your staff. Built for Resorts, Modeled After Travel Golf at a resort is rarely just a tee time, it’s part of a bigger experience. Whether it’s spring break in Scottsdale or a long holiday weekend in Hilton Head, demand is fluid but can be anticipated and prepared for if you have the right tools . With Priswing, resort courses can: Automatically adjust pricing based on key demand variables like day-of-week, weather forecasts, and booking lead time. Create special rates for high-demand days like holidays, large events, or tournament weekends—just like pricing out rooms during peak occupancy. Tailor pricing to specific customer segments like hotel guests, loyalty members, or stay-and-play packages to ensure the right price for the right golfer. Take Control with Business Intelligence Dynamic pricing is only part of the equation. The other piece is knowing what’s working and why . Priswing’s built-in Business Intelligence (BI) tools give resort operators a real-time window into performance. You can: Track revenue lift from dynamic pricing changes. Identify booking trends across date ranges, rate classes, or customer types. Measure how weather or promotions are impacting conversion. Easily share performance insights across departments, from golf operations to marketing. Data-driven decisions don’t just improve pricing, they shape your whole operation. Your Course, Your Strategy We understand that every resort is unique. That’s why Priswing was built to be flexible. You define your goals, whether it’s revenue maximization, volume, or guest experience, and we provide the pricing engine and data tools to execute it. And since we’re already integrated with nearly every major tee sheet provider globally, implementation is seamless. Golf Shouldn’t Be Left Behind Hotels and airlines wouldn’t dream of static pricing. So why should resort golf? With Priswing, you’re no longer guessing at what to charge or when to charge it. You're leveraging the same proven strategies that drive profitability across the travel industry, but now tailored for the tee sheet and the unique needs of golfers. ➡️ Read the case study of Arabella Golf Mallorca here.